The hedge fund for sales

Our salespeople get you booked calls in days.You close the deal.

We scout for the right people. Start the right conversations. And get opportunities on your calendar.

Let’s talk growth Explore the workflow

Human-led.Built around your business.

GROWENCY / THE FILMComing soon

From first contact.
To your next conversation.Human-led sales in motion.

WORKED WITH

postingmachine. Kairos HealthYC F26

THE PITCH

We are
THE HEDGE FUND
FOR SALES.

Our give us

8×higher
conversion rates

Find. Research.
Reach out. Book.

n.NorthstarProspect selection

IDEAL CUSTOMER7 criteria

01Series A–B funded
0220–150 employees
03UK or European HQ
04£3m+ raised
05Growing finance team
06SaaS / technology company
07Recently funded or rapidly hiring

Maya Patel

CFO · Atlas Labs

01 / 03

✓Series B
✓84 employees
✓London
✓£14m raised
✓Hiring Financial Controller
✓B2B SaaS
✓Funded 3 months ago

7 of 7 criteria matched

THE SHORTLIST

Maya · Atlas LabsDaniel · Relay SystemsSofia · Lumen AI

A focused list for Northstar

01 / A handpicked list.Northstar / outbound campaign

LEAD GENERATION

You give us your ideal customer. We handcraft a focused prospect list.

PROSPECT RESEARCH

We go through every prospect, check their fit and look for a relevant opening. A problem your business can solve.

n.NorthstarAccount research

MPMaya PatelDWDaniel WongSMSofia Martins

Atlas Labs

ACCOUNT RESEARCH

01
Raised £14m Series B
✓
02
Headcount up 62% in 12 months
✓
03
Hiring a Financial Controller
✓
04
Recently opened a US entity
✓
05
Several separate reporting tools
✓

THE OPENING

US expansion → multi-entity forecasting

A relevant opening, grounded in research

02 / A reason to reach out.Northstar / outbound campaign

n.NorthstarPersonal outreach

ToMaya PatelAtlas Labs

SubjectAtlas’s US expansion

Maya — saw Atlas opened a US entity after the Series B. How are you combining the UK and US forecasts while the finance team grows? Northstar connects accounting, banking and CRM data in one place, so finance teams can update reporting without rebuilding spreadsheets. Worth a quick look next week? Vidit

DAY 1Email sent
DAY 4Follow-up sent
DAY 6Reply received

Maya replied

Sounds relevant. Happy to take a look — Tuesday at 10:30 works.

From the first email to genuine interest

03 / A real conversation.Northstar / outbound campaign

PERSONAL OUTREACH & FOLLOW-UP

Our salespeople write the email, send it and handle follow-ups and replies until there’s genuine interest in meeting you.

THE HANDOVER

On your calendar. Over to you.

Let’s get you talking

n.NorthstarNorthstar calendar

Your next conversations

WEEK AHEAD

TUE10:30

WED14:00

THU11:00

Atlas Labs× NorthstarMaya Patel · CFOBrief attached

Relay Systems× NorthstarDaniel Wong · FounderBrief attached

Lumen AI× NorthstarSofia Martins · VP FinanceBrief attached

Maya Patel

CFO · Atlas Labs

HANDOVER

Series B · 84 employees
Recently expanded into the US
Interested in consolidating financial reporting
Primary pain: multi-entity forecasting

✓Research, conversation and context. Ready for your team.

Three conversations. All the context.

04 / A call, with context.Northstar / outbound campaign

YOUR NEXT CHAPTER

There’s a conversation
with your name on it.

Let’s talk growth

WHY WE STARTED

“We started Growency because sales, as it is, is ineffective, inefficient and expensive. We get you results in days.”
Vidit KhedekarCOO, Growency
Growency

Human sales work, in grainy blue-violet editorial photography

Human-led. Always on.

THE TEAM

The people behind
the pipeline.

Vivin Sharma

Vidit Khedekar

THE PILOT

Two weeks.
Then you decide.

We map your funnel and offer, test the strongest angles, and show you what moved. If it works, we keep going.

Term sheetPilot

Duration: 2 weeks
Objective
Scope: Funnel, offer, market and live angles
Commitment: None until proven
Terms: Agreed in writing after the pilot

For Growency

Request the pilot

Who it’s for

You sell B2B and the offer already closes when it reaches the right person
You want more qualified calls each week, not more sends
You have a team that can close what we book
You will let us kill an angle that is not working, quickly
You care what your brand sounds like in a stranger’s inbox

PRICING

We charge for booked calls and positive replies. We don’t take commissions or a share of your sales revenue.

Talk through your pricing

01 / ON YOUR CALENDAR

Booked calls

Conversations with prospects who meet the qualification criteria we agree with you.

02 / GENUINE INTEREST

Positive replies

Interested prospects. We agree what qualifies before the campaign continues.

03 / YOUR REVENUE STAYS YOURS

No commissions

You close the sale and keep the revenue. Our fees are tied to calls and replies.

Rates, scope and qualification criteria are agreed in writing after the two-week pilot. No commitment until proven.

Questions before the pilot.

The ones we get asked on almost every first call.

What does Growency actually do?

We run outbound for B2B campaigns. We can propose a brief (or use your pre-prepared brief), conduct our thorough research and complete the brief through emails, LinkedIn DMs and introductions and you end up with calls in your calendar.

How is this different from an AI SDR tool?

Tools can only gather research. One of our trained SDRs decides what to write and how to carry the conversation forward.

What happens in the two-week pilot?

We understand what you're selling and who you're selling it to very deeply. Then we create large marketing campaigns, primarily cold emails and cold DMs, send them to all of those people and get you booked calls.

We don't charge anything for the two weeks of the free trial when we get you booked calls.

What does it cost?

We charge for booked calls and positive replies. We do not take commissions or a share of your sales revenue. Rates, scope and qualification criteria are agreed in writing after the pilot. There is no commitment until that point. Explore pricing.

What do you report on?

Formally, every week but we respond promptly regarding any concerns or suggestions you may have.

What about our domain and sending reputation?

We have extensive safeguards in place to prevent spam filtering and harming your domain score. We usually use alternative domains for sending e.g. "usecompany.com" or "trycompany.com".

THE NEXT TRADE

Let’s find the alpha
in your funnel.

Request the pilot

Our salespeople get you booked calls in days.You close the deal.

We areTHE HEDGE FUNDFOR SALES.

Find. Research.Reach out. Book.

You give us your ideal customer. We handcraft a focused prospect list.You give us your ideal customer. We handcraft a focused prospect list.

We go through every prospect, check their fit and look for a relevant opening. A problem your business can solve.We go through every prospect, check their fit and look for a relevant opening. A problem your business can solve.